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TikTok Partners with Universal Music, Home of Kanye West, Rihanna and Taylor Swift

Feb 10, 2021 / Business /

TikTok has announced a new partnership with Universal Music Group (UMG), offering its users more options to use authorized music for their content shared on the hugely popular short video platform. Read More

Headlines From China: Spring Festival Holiday Pre-Sale Tops $46 Million

Feb 5, 2021 / Headlines From China /

As of February 5, the Spring Festival holiday box office pre-sale has reached 300 million yuan (46 million U.S. dollars). Read More

Kuaishou Mired in Music Copyright Troubles on Eve of Hong Kong Share Trading

Feb 4, 2021 / Legal /

A Chinese copyright body has requested Kuaishou remove 10,000 videos from its platform for alleged infringement of intellectual property rights, and that may just be the start. The order comes as the short video app prepares to trade its shares in Hong Kong. Read More

Future Tech China: Douyin’s Winning 2021 Playbook

Feb 2, 2021 / Business /

The gloves are coming off for Douyin this year. Here’s what they’ll do to guarantee their ascendancy at home in China over the course of 2021. Read More

Kuaishou IPO Could be Only Weeks Away

Jan 21, 2021 / Short Video /

The TikTok-like Kuaishou could be preparing to list on the Hong Kong Stock Exchange as early as Feb 5, people close to the deal told Caixin. The expected IPO could raise as much as $5 billion and make it the first major short-video platform to go public. Read More

TikTok Sister App Douyin Fined for Spreading Sexual and Improper Content in China

Jan 14, 2021 / Legal /

Douyin has been slapped with the maximum penalty for spreading “obscene, pornographic and vulgar information” online. Read More

Headlines From China: A Glimpse at Chinese Spring Festival New Film Releases

Jan 14, 2021 / Headlines From China /

With eight titled lined up for release, the 2021 Spring Festival will be busier than ever. Read More

CCI’s 2020 Year in Review

Jan 8, 2021 / Chinasplaining /

A look back at Content Commerce Insider’s trend forecast for 2020 makes it clear how many twists and turns this year threw our way. In 2019, content-commerce became a key marketing strategy in China, and CCI predicted that the biggest trends of the following year would include 5G and interactive content, e-commerce livestreaming, branded shows, and celebrity incubation by streaming platforms. Read More

E-Commerce Livestreaming in U.S. Heats Up as TikTok and Walmart Broadcast Joint Session

Dec 21, 2020 / Livestreaming /

TikTok concluded its first livestreamed e-commerce sales session featuring U.S. retail giant Walmart on Friday night, with up to 20,000 viewers watching the one-hour show. Read More

Headlines From China: Hainan Island International Film Festival Hosted Women’s Cinema Forum

Dec 10, 2020 / Headlines From China /

The movie industry in China, much like elsewhere, is still mainly male-dominated. But women are playing an increasingly important role and bringing their own perspective to the screen and the behind-the-scenes workings. Read More

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