How Will China’s New Online Video Censorship Affect Luxury Brands?

 /  Entertainment Marketing  / 
As the Chinese government has released new regulations on censoring online video content, brands may need to alter their campaigns in China. Read More

iQiyi Takes A Stand Against Bytedance, Tencent with New Vertical Video Channel

 /  News  / 
Chinese video streaming platform iQiyi has launched a new channel in its mobile app dedicated to portrait mode viewing, as it moves to take on short-video platforms that helped popularize the format. Read More

Short Video App Kuaishou Doubles Down on Domestic E-commerce

 /  Entertainment Marketing  / 
Content-driven e-commerce is a growing trend in China. Rival short video platform Douyin rolled out a shopping cart feature earlier this month. Similarly, large e-commerce platforms are seeking partnerships with content creators to drive their sales. Read More

In A Series of Three Firsts, Beijing’s Internet Court Dismisses ByteDance Copyright Suit against Baidu

 /  News  / 
Beijing’s newly established internet court has dismissed ByteDance-backed Douyin’s copyright lawsuit against Baidu. Read More

Chinese Short Video App Kuaishou Launches AR Avatar Feature

 /  News  / 
Animated cartoon avatars are now making their way into China’s popular bite-sized videos, with Tencent-backed short video app Kuaishou releasing an AR avatar feature dubbed “Kmoji.” Read More

Baidu-backed Haokan Video blocked from WeChat Moments

 /  News  / 
Baidu-backed video platform Haokan has accused tech giant Tencent of anti-competitive behavior after its video content was blocked on WeChat Moments, the platform’s equivalent of Facebook’s News Feed. Read More

Headlines from China: Key Market Trends Revealed at 2018 China Cultural and Entertainment Summit

 /  Headlines From China  / 
In 2018, the size of China’s entertainment market is estimated to exceed 650 billion yuan ($93.7 billion). The market of paid content is valued at 340 billion yuan ($49 billion). Read More

Raw, Uncut and Uncensored: Why Consumers Love Watching Livestreams

 /  Entertainment Marketing  / 
What businesses should know about the booming livestreaming industry in the US and China. Read More

Headlines from China: Top 20 Entertainment Data Analytics Firms in China

 /  Headlines From China  / 
WeChat media account yiqipaidianying recently released a list of top 20 data providers in the entertainment sector. Top 5 companies include AIMAN, Fanink, Guduo Media, Maoyan Pro and Tuopu Data. Read More

Kuaishou Returns to WeChat After Six-month Ban

 /  News  / 
After being outlawed by WeChat for six months, Kuaishou videos can once again be shared on the Moment’s feed, according to local media reports Read More

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