Why China’s Short Drama Boom Matters For Luxury

 /  News  / 
Douyin's hit short drama Love Beyond Words racked up 330 million views. Read More

Why Variety Shows Are So Crucial For Douyin

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Music contest Praise the Program was co-developed by Douyin and Zhejiang Television. Read More

China Says No to Gossip and Star Chasing by Monitoring Celebrity Information

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Chinese regulators are hitting the gas on their fan culture crackdown. Read More

As China Warms Up to the Metaverse, Who’s Building It?

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With no shortage of companies beginning to shape the development of China’s nascent metaverse, Jing Daily gives an overview of its key architects and players.  Read More

Virtual Insanity, Not: Why Looking at NFTs, Gaming and the Metaverse Makes Sense for Luxury

 /  News  / 
NFTs? Skins? CryptoPunks? You’re already fed up with it all? You think it’s just noise? For luxury, it’s more exciting than you think. Read More

Amid Crackdown on “Excessively Entertaining” Content, Low-Key Programs Could Set the Tone For 2022

 /  News  / 
The new Shanghai-based program “Flash Cafe” invites musical guests to enjoy a cup of coffee, chat, and perform a song. As we enter the final weeks of 2021, China’s wide-ranging crackdown on celebrities, fan culture, and the domestic entertainment industry — covered in our recent report, What China’s Big Celebrity Crackdown Means For Luxury — shows no Read More

What China’s Big Celebrity Crackdown Means For Luxury

 /  News  / 
In 2021, the expanding scrutiny of China’s booming celebrity culture crackdown carries especially strong long-term implications for the marketing efforts of many luxury brands. Read More

Top Social Star Li Ziqi Breaks the Illusion and Sues Influencer Agency

 /  News  / 
China’s most prominent cultural vlogger, Li Ziqi, hasn’t posted on her channels in months. Is this the end of her idyllic videos? Read More

How Viya & Austin Li Won Singles’ Day

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The big winners of this year’s Singles’ Day in China were its livestreamers. But can they also help luxury brands? Read More

China’s ‘Piano Prince’ Falls From Grace as Beijing’s Celebrity Crackdown Continues

 /  News  / 
Following Kris Wu’s arrest, world famous “Piano Prince” Li Yundi has become the latest Chinese celebrity entangled with the law after hiring a prostitute. Read More


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