Top Social Star Li Ziqi Breaks the Illusion and Sues Influencer Agency

 /  News  / 
China’s most prominent cultural vlogger, Li Ziqi, hasn’t posted on her channels in months. Is this the end of her idyllic videos? Read More

How Viya & Austin Li Won Singles’ Day

 /  Uncategorized  / 
The big winners of this year’s Singles’ Day in China were its livestreamers. But can they also help luxury brands? Read More

China’s ‘Piano Prince’ Falls From Grace as Beijing’s Celebrity Crackdown Continues

 /  News  / 
Following Kris Wu’s arrest, world famous “Piano Prince” Li Yundi has become the latest Chinese celebrity entangled with the law after hiring a prostitute. Read More

SkinCeuticals Releases Short film on Chinese Professionals

 /  News  / 
L’Oréal-owned skincare brand SkinCeuticals teamed up with the digital creative house Xinshixiang to produce a short film called “The Power To Become.” Read More

Ubras Appoints Supermodel Liu Wen as Ambassador But Will It Pay Off?

 /  News  / 
Homegrown underwear label Ubras announced Chinese supermodel Liu Wen as their new brand ambassador. Was it the right move? Read More

Bulgari Says Goodbye, Kris Wu, Hello, Yang Yang

 /  News  / 
After severing ties with scandal-ridden Kris Wu, Bulgari has appointed Chinese actor Yang Yang as its new spokesperson. Read More

Will China Cancel Actor Simu Liu After Anti-China Remarks?

 /  News  / 
Chinese-born actor Simu Liu angered Chinese netizens by calling China a “third world” where people die of starvation. Will it affect his box office sales? Read More

How Brands Can Avoid the Wrong Celebrity or Influencer in China

 /  News  / 
"How can I choose the right influencer in China?” Read More

Headlines From China: ‘Free Guy’ Crosses $50M, ‘Tomorrow War’ Opens with $8M

 /  Box Office  / 
20th Century and Disney’s Ryan Reynolds hit "Free Guy" cruised to an easy second-weekend win at China’s box office. Read More

China’s Latest Cancellation Catapults TikToker to Fame

 /  News  / 
In another government clampdown, controversial Douyin influencer Guo Laoshi, also known as “Teacher Guo,” has been removed from Chinese social media. Read More


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