On April 16, China Film Bureau announced five favorable policies to further open up the mainland film industry to Hong Kong filmmakers and producers. Read More
Finding the right celebrity can be a shortcut to improved sales for luxury brands in China, as a majority of consumers still see celebrities as their “lifestyle” role models. Read More
As of April 13, China's total box office revenue in 2019 has exceeded RMB20 billion (US$2.98 B). It took 103 days to reach this mark, 13 days longer than last year. Read More
Pay close attention to China’s live-streaming scene, and you’ll notice that several stars vanished in 2018, leaving no trace on the platforms where they used to perform. Read More
Since August 2018, the Hugo Award-winning writer has been partnering with a producer from Huace Media to develop several sci-fi films and drama series. Read More
Short video is trending because it’s a more fun and engaging way of showing off destinations or travel brands than static photos and written content, and that’s a major reason why Douyin is a better app for engagement rates. Read More
Three major filmed entertainment firms forecast big profit declines in the first quarter, with two saying they fell into the red, as the industry suffers under the weight of a broader slowdown after years of breakneck growth. Read More
'Avengers: Endgame' is set to release in China on April 24. Chinese Marvel fans have been expressing their eagerness to see the film on Chinese social media. Read More
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