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Headlines From China: iQIYI Ushers in Next-Generation of Entertainment with Chinese Girl Group THE9’s Debut Extended Reality (XR) Concert

Mar 29, 2021 / by chinafilminsider

Chinese Video Streamer iQiyi Targets U.S. Market With Animation on Nickelodeon

Jan 18, 2021 / Streaming /

iQiyi said on Thursday that its original computer generated animated series “Deer Squad” will premiere on the child-focused television channel Nickelodeon in the U.S. on January 25, the latest sign that the Chinese online video giant is trying to reach global audiences. Read More

iQiyi to Create Genre-Specific Content to Meet Different Audience Demands

Oct 28, 2020 / Streaming /

Baidu-backed video streaming service iQiyi is betting big on developing three genre-specific content libraries in the coming year for lovers of scripted content. Read More

On China’s ‘Rap for Youth,’ the Medium Is the Message

Oct 26, 2020 / Music /

The mainstreaming of rap is part of a broader effort to reach younger audiences through their favorite genres and hobbies. Read More

Chinese Video Streamer Says Internal Review Debunks Fraud Claims

Oct 8, 2020 / Legal /

Chinese video streaming firm iQiyi said in a statement on Monday that its internal review into the financial fraud allegations made by American short seller Wolfpack Research “did not uncover any evidence that would substantiate the allegations.” Read More

How Chinese Tech Builds Trust, Part VI: The Content Trends That Are Growing Bilibili’s Audience

Oct 6, 2020 / Streaming /

Some 80% of Bilibili’s users are young Chinese under the age of 25. More than 60% have a university degree and over half are based in first- and second-tier cities. The platform has been leveraging two big Chinese trends to fuel growth. For brands looking to diversify ad placements away from display ads — knowing full well that branded content is 22 times more engaging than display ads — Bilibili offers an opportunity. Read More

Short Show ‘The Long Night’ Offers Quality Over Quantity

Sep 30, 2020 / Streaming /

“The Long Night” — its Chinese name, “Chenmo de Zhenxiang,” translates as “The Silent Truth” — is part of a trend of productions with far fewer episodes than what is common in China’s TV industry. Read More

Video Streamer iQiyi Kicks Up Its Sports Game with FC Barcelona Tie-Up

Sep 17, 2020 / Sports /

iQiyi Sports, a joint venture between Baidu-backed iQiyi and Super Sports Media, is teaming up with FC Barcelona to create a dedicated channel in China for the top-tier Spanish football club in the 2020/2021 season, the company said on Tuesday. Read More

Chinese Short Video Platform Kuaishou Increases Livestreaming E-Commerce Investment with Massive Incubation Plan

Sep 2, 2020 / News /

TikTok rival Kuaishou is upping the ante in plans to boost its booming e-commerce business, as a growing number of people cash in on livestreaming to sell products on the Chinese short video platform. Read More

Baidu-Backed Video Streamer iQiyi Probed by U.S. Regulator After Short Seller’s Report

Aug 17, 2020 / News /

Baidu-backed video streaming service iQiyi disclosed that the U.S. securities regulator has requested financial records related to issues raised in an April report from short seller Wolfpack Research. Read More

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