Headlines from China: ‘Marriage Story’ To Release in China

 /  Headlines From China  / 
Chinese distributor Road Pictures revealed on December 30 that 2019 American drama film Marriage Story has been imported to China for a theatrical release, although a release date is yet to be determined. Read More

Gaming Addiction Part of ‘Public Health Problem’ Say Regulators

 /  News  / 
Regulators are again taking action against gaming addiction and problematic online content, in a bid to protect the mental health of China’s young, in a plan released on December 27. Read More

Headlines from China: National Alliance of Arthouse Cinemas to Release ‘Richard Jewell’ on January 10

 /  Headlines From China  / 
Produced by Warner Brothers and directed by Clint Eastwood, the 2019 American film Richard Jewell has been set to release in China on January 10 under the banner of China’s National Alliance of Arthouse Cinemas. Read More

Bruce Lee’s Daughter Sues Fast-Food Chain Over Copyright

 /  News  / 
Shannon Lee is demanding $30 million from the Chinese company for its logo, which bears similarities to the martial arts legend. Read More

Headlines from China: Shanghai Pledges to Offer Film Programs Every Week in 2020

 /  Headlines From China  / 
The plan currently has 37 themed film programs featuring titles from 17 countries, which offers more diverse choices to the local moviegoers. Read More

Kuaishou Announces Plans for 2020 Spring Festival Gala

 /  News  / 
Short video app Kuaishou will give away a total of RMB 1.1 billion for the show. Read More

2019 in Review: China’s Top Trends in Content + Commerce 

 /  CBI  / 
As 2019 draws to a close, it’s time to look back at some of the key ways in which brands sought to resonate with China’s consumers through entertainment and other content-driven marketing strategies. Read More

CBI Video: Idol Meets Influencer in KFC’s Christmas Video

 /  CBI  / 
Although Christmas is not officially observed in China, the Western holiday has long been celebrated in China as an occasion for young people in cities to go out for dinner and exchange presents. Read More

CBI News Wrap: Shopping “As Seen on TV,” Douyin’s Fashion Gala

 /  CBI  / 
Since its debut on December 6, the iQiyi celebrity reality show “Fourtry” has been realizing its potential to integrate content and commerce in innovative ways. Read More

Headlines from China: China Now Has Over 68,000 Movie Screens

 /  Headlines From China  / 
As of December 23, China has 68,922 movie screens nationwide including 8843 screens newly built in 2019, according to the data from the National Committee of Film Development Fund. Read More

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