SEARCH RESULT
The Force Hits Chinese Fashion With Star Wars Marketing Push
Once Darth Vader hits the catwalks, there’s no denying it—the force is now with big names in the Chinese fashion scene as part of a Disney marketing campaign that is spreading across industries to get Star Wars fans excited for the upcoming film. The craze took hold of the Great Wall last month thanks to Read More
China Film Revenue: Who Watches the Watchers?
As reported last week, the Motion Picture Association of America has signed an agreement with China Film Group Corporation that will allow US rights owners to realize more money from film exhibition in China. Read More
Film Looms Large in Lego’s China Business Interests
In the recent high-profile public relations battle between artist Ai Weiwei and Lego, significant attention has been directed to the toy behemoth’s rapidly growing business interests in China. Read More
Xi’s U.K. Visit Yields Deals in Entertainment and Media
Chinese president Xi Jinping’s state visit to the United Kingdom ushers in a widely heralded “golden age” in relations between the two countries, and may also represent a watershed for China’s global soft-power ambitions. Creativity and cultural exchange are “at the heart of developments” in the strengthening of the U.K.-China relationship, according to the British Read More
Dalian Wanda Opens $2.5 Billion Theme Park Resort in Southwest China
Developer Dalian Wanda dropped a big one on China’s southwestern region at the end of last month with the grand opening of its $2.5 billion Xishuangbanna International Resort. The entertainment complex is the second head-turning opening from the Dalian Wanda Group in the past year and another in a line of massive developments, such as Read More
MOST POPULAR
LATEST ARTICLES
- Luckin Coffee’s ‘Tom and Jerry’ collab goes viral Dec 3, 2024
- Young Chinese opt for ‘less is more’ Nov 16, 2024
- China 2025 luxury market forecast: Key consumer trends Nov 13, 2024
- Can Gen AI revitalize Singles’ Day? Nov 13, 2024