Suo chang, as it is called in Chinese, literally means to lock a screening. It refers to the practice of buying the minimum possible number of tickets to a single screening to ensure it will not be canceled for low attendance. Read More
Headlines from China: Is This Real Estate Company Trying to Replace Wanda in the Entertainment Industry?
Will Evergrande Group, a real estate company with big ambitions to conquer the entertainment market, replace Wanda one day? Read More