About the author Jonathan Landreth was the founding editor of China Film Insider in July 2015, and helped build CFI in its first year. He currently is Content Strategist for the Asia Society Policy Institute. From 2013-2018 he was managing editor of ChinaFile, the online magazine of the Center on U.S. China Relations at Asia Society. From 2004-12, Landreth lived in Beijing, where he opened the first Asia bureau of The Hollywood Reporter and was its first Asia editor. His work also has appeared in The New York Times, The Wall Street Journal, The Los Angeles Times, The Christian Science Monitor, Forbes, The China Economic Quarterly, Wallpaper, Reuters, and Agence France Presse—often with a focus on how the media and entertainment industries shape perceptions of China.