Headlines from China: Disney Partners with Wanda Cinemas to Promote ‘Star Wars: The Last Jedi’

Disney Partners with Wanda Cinemas to Promote ‘Star Wars: The Last Jedi’

Along with the theatrical opening of Lucasfilm’s Star Wars: The Last Jedi in China, Star Wars-themed exhibitions, which are co-organized by Disney, Mtime, and Wanda Cinemas, are taking place at over 100 movie theaters in 55 cities across China. The showcased works are created by over ten artists from the U.S. and the Greater China region with inspirations from the Star Wars movie series and traditional Chinese culture. Read more on Mtime

Local Rom-Com ‘The Ex-File: The Return of the Exes’ Headed for Record-Breaking Box Office

Romantic comedy The Ex-File: The Return of the Exes has opened to $50 million in a three-day weekend, topping the New Year’s weekend box office in China. As of today, the film’s total ticket sales has exceeded 600 million yuan ($92 million) and is headed for a record-breaking 1.5 billion yuan ($231 million) finish, according to WeChat media account yiqipaidianying’s prediction. As a mid-budget romantic comedy, the film’s box office success is a pleasant surprise to its producers as well as the Chinese film industry. Read more on yulechanye

Netflix and Hollywood Studios Interested in Adapting PUBG 

In a recent interview with INVEN, PUBG Corporation CEO Chang Byung-gyu reveals that the company plans to make PUBG into movies and TV shows, and Netflix and some Hollywood studios have expressed interests in collaborating with them. Currently, PUBG (PlayerUnknown’s Battleground) is the world’s most popular game and is to be approved for release in China after “strategic cooperation” between Chinese internet giant Tencent and the game’s developer PUBG corporation. Read more on Ent Group

Ent Group Releases 2017 White Paper on China’s Anime Sector

2017 sees explosive growth of China’s 2-D (anime, comics, and games) sector. Recently, Ent Group releases a 2017 white paper on China’s anime sector. According to this white paper, the number of 2-D content consumers exceeds 300 million in 2017 and the total market value of this sector is reaching 150 billion yuan ($23 billion). In addition to becoming more mainstream, the 2-D world is attracting an increasing number of younger audiences who are born in the 1990s and 2000s. Three reasons behind the sector’s growth are government support, successful cultivation of younger audience, and investments from internet giants such as Tencent, Alibaba, and Baidu. Read more on yuleguan001