NARS Cosmetics Faces PR Nightmare in China After Hosting Weed-Smoking Actor

 /  Celebrity  / 
Nars Cosmetics is facing a severe backlash in China following its invitation to a Taiwanese actor infamous for a 2014 drug bust to the beauty brand’s recent new product launch. Read More

Reality-show Idols Are the New Darlings of Luxury Brands in China

 /  Celebrity  / 
Chinese variety shows "Idol Producer" and "Producer 101" have quickly garnered a massive social media following of the contestants. Seeing the phenomenal reach of the shows as well as the quick and free traffic associated with these contestants, luxury brands have initiated collaborations. Read More

China’s Spring Festival Gala Is a Catwalk for Foreign Luxury Brands

 /  Celebrity  / 
Chinese celebrities who performed at this year’s Lunar New Year Gala were seen in luxury brands including Valentino, Gucci, and Hugo Boss. Read More

Katy Perry Visa Denial? Here Is A Sociopolitical Checklist for Hiring Celebrities in China

 /  Entertainment Marketing  / 
In light of the recent allegations against Kevin Spacy and their impact on the films and TV shows he is part of, filmmakers will also need this checklist while casting actors in China. Read More

Yang Mi, Lu Han and Fan Bingbing Among Top Chinese Celebrities Driving Luxury Spending

 /  Entertainment Marketing  / 
A new Alibaba report ranks the influence and commercial value of hip Chinese celebrities who are named by many luxury brands as local ambassadors.  Read More

China Closes Social Media Accounts from Top Outlets, including Harper’s Bazaar

 /  News  / 
The country’s biggest internet companies, including Baidu, Tencent, Youku and NetEase were ordered to shut down accounts that offered celebrity news and gossip. Read More

Tag Heuer Names Angelababy Brand Ambassador, Shrugs Off Dior Controversy

 /  Entertainment Marketing  / 
The Angelababy-Tag Heuer collaboration follows closely on the heels of a similar partnership she had with the Parisian fashion house Christian Dior in May, which became controversial after it attracted swaths of negative reviews on social media. Read More

Five Takeaways for Luxury Brands from Political Celebrity Missteps in China

 /  Entertainment Marketing  / 
Many Chinese celebrities, when attending overseas events, have become increasingly politically sensitive about certain issues including China’s position vis-a-vis Tibet (and the Dalai Lama), Japan, and Taiwan. Read More

10 Standout Fashion Moments for Chinese Stars in the History of Cannes

 /  Entertainment Marketing  / 
With the Chinese film industry having taken off over the past few decades, an increasing number of Chinese actors, filmmakers, and celebrities have made their way onto the red carpet at Cannes, often times teaming up with major fashion houses to help them put their best foot forward. Read More

Angelababy Notably Absent from Dior Show

 /  Entertainment Marketing  / 
When Christian Dior’s womenswear designer Maria Grazia Chiuri debuted her first cruise collection, themed “Dior Sauvage,” notably absent from the festivities on May 11 was the brand’s newly appointed China ambassador Angelababy. Read More

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