Entertainment Marketing in China, Part 2: The Legal Landscape for Brand Integration 

 /  CBI  / 
The Chinese legal environment for brand integration is not entirely clear-cut, since existing regulations largely focus on more traditional forms of advertising. Read More

China Trademarks: 12 Resolutions for 2018 (Part Two of Two)

 /  Legal  / 
In the spirit of starting out 2018 on the right foot, China Law Blog compiled a list of 12 trademark-related resolutions for any company that does business in China and has at least one brand that they care about. Read More

China Trademarks: 12 Resolutions for 2018 (Part One)

 /  Legal  / 
In the spirit of starting out 2018 on the right foot, China Law Blog has compiled a list of 12 trademark-related resolutions for any company that does business in China and has at least one brand that they care about. Read More