A promotional image of “Welcome Back to Sound,” a variety show produced by Mango TV
TV Variety Shows’ Ratings Go Up While Online Variety Shows’ Go Down
The variety show industry has gone through a lot of turbulence in the first quarter of 2020. Many variety shows’ productions have been on pause since the coronavirus outbreak started. Although a dozen “cloud variety shows” were produced to feed the market during the first quarter of 2020, none of them became major hits . The average ratings of variety shows (mostly produced before the virus outbreak) broadcasted via television channels have gone up significantly due to nationwide quarantine, while the online business has been slacking off due to lack of new shows. Read more on htysda
A Breakdown of Chinese Box Office in the First Quarter of 2020
As of March 29th, the total box office earnings in the first quarter of 2020 reached 2.24 billion yuan. The total number of moviegoers recorded this year reached 60 million, down by 87.3% year-on-year. If the exhibition sector in China resumed business as previously planned, single-day box office could easily exceed the 10-million-yuan threshold by the end of April. However, the sector was just ordered by the government to shutdown again. Given the current status of the COVID-19 pandemic, overseas movie theaters are unlikely to reopen before summer. If Chinese movie theaters are able to reopen two months earlier than the rest of the world, China still has a chance to overtake North America to become the largest film market this year. But even if this happens, it’s not something Chinese people can feel proud of anymore. Read more on yiqipaidianying
