License Global
About the author License Global is the premier publication and leading source of news and trends for the global consumer products and licensing industry.
Second Annual Licensing Expo China Nearly Doubles in Size
"As (Chinese) people raise their living standards, culture and arts licensing is boosting consumption and brand extensions." Read More
MOST POPULAR
LATEST ARTICLES
- Luckin Coffee’s ‘Tom and Jerry’ collab goes viral Dec 3, 2024
- Young Chinese opt for ‘less is more’ Nov 16, 2024
- China 2025 luxury market forecast: Key consumer trends Nov 13, 2024
- Can Gen AI revitalize Singles’ Day? Nov 13, 2024