Jordan Brand Jumps Into China’s Metaverse With Tencent

 /  News  / 
Jordan Brand has teamed up with Super QQ Show to launch exclusive digital fashion pieces in celebration of its 25th anniversary in the Chinese market. Read More

Headlines From China: China’s ‘Moon Man’ Tops Global Box Office as Grosses Wilt

 /  Headlines From China  / 
China’s ‘Moon Man’ Tops Global Box Office as Grosses Wilt. Read More

5 Tips For KOL Collaborations In China

 /  News  / 
Collaborating with celebrities and KOLs is a popular way for brands to leverage vast fan bases, reach new audiences, and ultimately spur revenue.  Read More

Headlines From China: How the New ‘Minions’ Movie Scored Rare Approval to Release in China

 /  Headlines From China  / 
How the New ‘Minions’ Movie Scored Rare Approval to Release in China. Read More

Why ByteDance’s Attempt To Mimic Xiaohongshu Failed Again

 /  News  / 
ByteDance’s app Kesong, which resembles Xiaohongshu, was removed from the app store just a few weeks after its release. Read More

Headlines From China: Billboard Expands in Asia With Launch of Billboard China

 /  Headlines From China  / 
Billboard Expands in Asia With Launch of Billboard China. Read More

Why China’s Love Of Hanfu Is Here To Stay

 /  News  / 
Hanfu has grown from niche Gen-Z interest to mainstream stalwart. Its revival of subculture, community, and tradition signals a paradigm shift in taste for young consumers.  Read More

Headlines From China: China’s Bona Film Group Returning to Stock Market, Finalizing IPO in Shenzhen

 /  Headlines From China  / 
China’s Bona Film Group Returning to Stock Market, Finalizing IPO in Shenzhen. Read More

Is Hit C-Drama ‘A Dream of Splendor’ Brands’ Golden Ticket?

 /  News  / 
Local brands are rushing to join hands with China’s hit series of the year, A Dream of Splendor. Will C-drama IP collaboration be the new marketing craze? Read More

Headlines From China: China Box Office: Sci-Fi Comedy ‘Moon Man’ Revives Local Industry With $148M Opening

 /  Headlines From China  / 
Sci-Fi Comedy ‘Moon Man’ Revives Local Industry With $148M Opening. Read More

INDUSTRY EVENTS