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New York

Why DMOs Must Look Beyond Celebrity Endorsements

Aug 1, 2019  /  Entertainment Marketing  / 
In recent years, organizations have typically partnered with celebrities to gain traction with outbound Chinese travelers. With the increasing influence of travel shows and user-generated content, the suitability and effectiveness of this tactic should be reassessed. Read More

Your Ultimate Guide to Chinese Film Screenings for October in NYC

Oct 5, 2017  /  Guide  / 
If you are interested in understanding China, you will be interested in the films we are introducing here. And if you happen to be in New York this month, you have the opportunity to see them on the big screen. Read More

Film Review: Hong Kong Trilogy

Sep 25, 2017  /  Reviews  / 
Loosely structured look at kids, activists and senior citizens in Hong Kong from famed cinematographer Christopher Doyle. Read More

New York is Jam-packed with Great Chinese Films This Month, Here’s What to See

Sep 22, 2017  /  Guide  / 
Call yourselves lucky, New Yorkers. So much to see this month: “New Noir: Chinese Crime Films;” Jackie Chan’s 1995 revival; Christopher Doyle’s homage to Hong Kong; Feng Xiaogang’s ‘Youth;’Wang Nanfu’s ‘I am Another You;’ and more…. Read More

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