Life in Kuaishou’s Watery Margins

 /  Chinasplaining  / 
Streamers on China’s coarse TikTok rival drift between the alieantion of the ‘jianghu’ and dreams of mainstream success. Read More

Short Video, Gaming App Usage Surged During Holiday: report

 /  News  / 
The Covid-19 outbreak is pushing China’s already tech-savvy population further online for entertainment, daily necessities, and even health care. Read More

Kuaishou Earned Revenue of $7.2 Billion in 2019: report

 /  News  / 
Chinese video-sharing app Kuaishou generated RMB 50 billion (around $7.2 billion) in revenue in 2019, with live-streaming revenue accounting for the largest share. Read More

Brands Opportunities on China’s Spring Festival Galas

 /  CBI  / 
The many Spring Festival gala programs produced by regional broadcasters can provide brands with additional chances to gain exposure on a regional and nationwide basis via satellite and streaming.  Read More

CBI News Wrap: Coronavirus Impact, Streaming Content for the Spring Festival

 /  CBI  / 
The increase in the severity of the coronavirus outbreak has cast a pallor over China’s Spring Festival. Wuhan and other cities in Hubei province are on lockdown, public celebrations across the country were cancelled and repercussions are being felt in just about every industry. Read More

Short-Video App Kuaishou Takes on China’s Tech Giants for the Lunar New Year

 /  CBI  / 
Over the past five years, China’s Spring Festival holiday has become a battleground among the country’s biggest internet companies, and as new technologies such as short video become increasingly popular, the fronts are shifting. Read More

Bytedance’s Douyin Reaches 400 Million Users

 /  News  / 
Bytedance’s short video app Douyin has surpassed 400 million daily active users (DAU), according to its 2019 annual report released on Sunday. Read More

How Li Ziqi Repackages Rural China For Urban Fantasies

 /  Chinasplaining  / 
Conversations about the social media star tend to focus on her international popularity, but what do her Chinese fans see in her? Read More

CBI News Wrap: Shopping “As Seen on TV,” Douyin’s Fashion Gala

 /  CBI  / 
Since its debut on December 6, the iQiyi celebrity reality show “Fourtry” has been realizing its potential to integrate content and commerce in innovative ways. Read More

Online Content Rules Leave Platforms Holding The Bag

 /  News  / 
Regulators are circling online content platforms and their vetting procedures, which suffer from inattention and lack of support. Read More