content economy |

China’s Entertainment and Culture Industry is Quickly Realizing the Power of IP

Jun 8, 2018 / News /

Major entertainment and cultural players are moving aggressively into the IP game. The attractive Chinese market holds challenges and opportunities. The theme of China’s reliance on international IP is still strong, but demands in emotional reciprocity and generation Z’s rise are creating a new landscape. Read More

China’s Entertainment and Culture Industry is Quickly Realizing the Power of IP

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