The Limits of Luxury Livestreaming

 /  News  / 
A year of COVID-fueled lockdowns led to the use of livestreaming to reach Chinese consumers, but luxury brands must do it right. Read More

Yizhibo Sold to Weibo as China’s Live Streaming Frenzy Cools Down

 /  Money  / 
The rumor of Weibo’s acquisition of its live streaming partner Yizhibo recorded further verification that Yizhibo’s business has been integrated into the Chinese Twitter-like platform. Read More

Live Streaming Platform Inke Plans to Raise HK$1.2 Billion in IPO

 /  News  / 
China’s mobile live streaming platform Inke plans to go public in Hong Kong with an offer price per share between HK$3.85 to HK$5. Read More

Chinese Livestreamer Inke Passes Listing Hearing

 /  Money  / 
Livestreaming platform Inke Ltd., which filed for a Hong Kong initial public offering in March, has passed its listing hearing and will start selling shares to international investors on Wednesday. Read More

Confessions of a China Live Streamer

 /  People  / 
Having garnered a huge audience streaming on Momo, Yizhibo, Meipai, and Huajiao, Lauren Hallanan has the first-hand insights into China's live streaming sector. Read More