Headlines From China: Are Chinese Celebrities Still Crucial For Luxury Brands?

 /  Headlines From China  / 
Are Chinese Celebrities Still Crucial For Luxury Brands? Read More

What China’s Big Celebrity Crackdown Means For Luxury

 /  News  / 
In 2021, the expanding scrutiny of China’s booming celebrity culture crackdown carries especially strong long-term implications for the marketing efforts of many luxury brands. Read More

Headlines from China: Zhang Yimou’s Next Film Unveiled

 /  Headlines From China  / 
China’s film bureau announced a new batch of approved film projects, which include Zhang Yimou's upcoming film "One Second," Disney's "Mulan" and 2017 FIRST International Film Festival's Best Film "Laughing to Die." Read More

China’s Idol Groups: How to Organize Fans and Adulate People

 /  Celebrity  / 
China is home to hundreds of fan clubs, which put on events, buy products, or even donate to charity in the name of their idols. In China, the fan industry is now worth billions of yuan — and is expected to reach 100 billion yuan ($15.8 billion) by 2020. Read More

Chinese TV Guilds Issue Salary Cap for Stars

 /  News  / 
China’s film, television, and radio sector passes guidelines to cap actors’ wages at 40 percent of a production’s total budget. Sky-high payouts are stifling the industry’s development, sector says. Read More

China Closes Social Media Accounts from Top Outlets, including Harper’s Bazaar

 /  News  / 
The country’s biggest internet companies, including Baidu, Tencent, Youku and NetEase were ordered to shut down accounts that offered celebrity news and gossip. Read More