Headlines from China: Arthouse Film ‘The Wild Goose Lake’ Partners with Livestreamer Li Jiaqi to Sell Tickets

 /  Headlines From China  / 
The online event is co-presented by Taobao Live-streaming and digital film publicity platform Dengta, both are owned by Alibaba Group. Within 6 seconds, 255,000 ticket vouchers were sold out. Read More

Lion vs. Cat: Suning and Hunan Satellite TV Team Up to Challenge Alibaba’s Singles’ Day Entertainment Gala

 /  CBI  / 
Retailer Suning launched a televised extravaganza for Singles' Day this year, partnering with the entertainment powerhouse Hunan Satellite TV to produce a broadcast in direct competition with Alibaba’s long-running show. Read More

CBI Case Study: Kim Kardashian’s Lucrative Livestreaming Partnership

 /  CBI  / 
Last week, America’s top influencer Kim Kardashian West collaborated with Alibaba’s Tmall to join forces with Viya, China’s most powerful livestreamer, a major step forward in a market the reality star had previously failed to make her mark in. Read More

Alibaba’s Entertainment-Fueled E-commerce and the Future of Marketing

 /  CBI  / 
China’s November 11 Singles Day epitomizes the merger of commerce and content that is taking over how brands do business in what is soon to be the world’s largest consumer market. Read More

Alibaba Tech and Services to Power Universal’s Beijing Resort

 /  News  / 
Alibaba announced on Thursday a partnership with Universal Beijing Resort to help the American theme park conglomerate’s digital operations for its newest theme park scheduled to open in 2021. Read More

Headlines from China: Ang Lee’s ‘Gemini Man’ Scores October 18 China Release

 /  Headlines From China  / 
Directed by Ang Lee and starring Will Smith, sci-fi drama film 'Gemini Man' has been officially scheduled to release in China on October 18, a week later than its October 11 U.S. release. Read More

CBI News Wrap: Alibaba’s Idle Fish, Tencent’s Rocket Girls, Placing Products in the Past

 /  CBI  / 
Alibaba’s Idle Fish recent talk show sponsorship offers a model for the development of brand integration in Chinese variety programming. Read More

Headlines from China: Will 5G Technology Change the Landscape of Online Streaming?

 /  Headlines From China  / 
At a recent industry conference in Chengdu, top executives from China's video streaming sector talked about the possible changes 5G would bring to their businesses. Read More

What Bilibili Stakes Reveal about Alibaba’s and Tencent’s Content Strategies

 /  Entertainment Marketing  / 
Alibaba and Tencent have tapped into such video platforms looking to create synergies for their core business. Read More

Headlines from China: ‘Roma’ Gets Theatrical Release in China

 /  Headlines From China  / 
Following 'Green Book' and 'Bohemian Rhapsody,' another Oscar-winning film is coming to China soon. Read More