CBI News Wrap: Big Three Streaming and the “Big Mango Plan”

 /  CBI  / 
China’s big three streaming video sites (iQiyi, Youku, and Tencent Video) continue to engage in a fierce battle for supremacy, and following close behind is Mango TV. Read More

Headlines from China: Another Science Fiction Novel By Liu Cixin Gets Film Adaption

 /  Headlines From China  / 
Kong Ergou will direct and write the film. Previously, Kong was a producer of the film adaption of Liu Cixin's "The Three Body Problem." Read More

China Brand Insider Newsletter

 /  CBI  / 
Presented by China Film Insider, China Brand Insider is a weekly newsletter featuring original content, case studies, and takeaways from the latest Chinese-language news on the relationship between brands and entertainment. Read More

Prada Bends to Idol Culture While Expanding in China

 /  Entertainment Marketing  / 
In China, celebrity endorsement can make or break a brand, and now Prada is finally stepping into the country’s influencer market. Read More

Cai Xukun and Yang Mi Remain the Top Celebrities in China in April: R3

 /  Entertainment Marketing  / 
The April R3 Celebrity Index revealed that Chinese boyband member Cai Xukun and actress Yang Mi were the most-buzzed-about stars in China last month. Read More

One of China’s Most Influential Travel Show Hosts Right Now is a Fox Hand Puppet

 /  Chinasplaining  / 
A hand puppet resembling a fox has become an unlikely star on the Chinese internet via a new comedy travel program. Read More

Vlogs May Be Hot in China But Investors Remain Cool

 /  Opinion  / 
Online video platforms and tech giants alike are looking for “the next big thing,” and some see great potential for vlogging in China. However, the capital markets in China are still on the fence, with little or no investment happening to date. Read More

Chinese Long-form Video Content Creators Are Far from Dead

 /  Entertainment Marketing  / 
Short-form video has no doubt captured the marketing world for its appeal among China’s youth, but if a series of recent deals by Alibaba and Tencent are anything to go by, it’s not over yet for Chinese long-form video content creators. Read More

Bad Romance: Understanding China’s New-Look Traditionalists

 /  Opinion  / 
From swarming unfaithful husbands to rewriting ‘Titanic,’ China’s ‘Three Outlooks Party’ is looking out for the country’s morals. Read More

Anime Series on Karl Marx Debuts to Mixed Reviews

 /  News  / 
On streaming site Bilibili, netizens are talking more about the German philosopher’s looks and less about his ideas. Read More

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